German Brewery Bitburger has offered 10,000 liters of beer to the fans of the first team to beat Bayern Munich. Besides being a really cool promotion for the company, it’s also good for the league as Bayern have now won 15 in a row. And to add spice to the offer, every time Bayern win, Bitburger will up the offer by a 1,000 liters.
I wonder if MLS Sponsor Budweiser would make a similar offer for LA fans? 10,000 cans of their piss for the next road win they have and upping the offer by a 1,000 cans every time they lose. By the time they do get another road victory there may be enough of the swill available for about a dozen fans to get a buzz.